Learn how Maersk can execute a supply chain resilient to global shocks.

It’s a complex world 

The global landscape has compelled businesses to focus on creating resilient supply chains that can withstand disruptions and geopolitical aftershocks. Several issues such as port congestion, environmental pressures, and trade barriers need to be tackled with strategic foresight and quick decision making.  

The Asia-Pacific region, driven by rapid economic growth, requires special attention. To solve the logistics ‘Tetris’ of APAC, companies need to develop a diverse portfolio of engaged partners that can offer visibility through advanced technologies and data integration. This can help businesses leverage diversified transport options and strategic locations to optimise logistics networks.  

An outlook for the year ahead 

Disruption seems to be the name of the game in 2024. Even the most robust networks are being tested for responsiveness and adaptability. Here are some of the most common problems supply chains are facing in 2024. 

Ship Location
Port congestion
Ocean freight bottlenecks and systemic issues increase costs and delays
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Environmental regulations
New EU regulations on carbon emissions cause delays and complicate customs processes
Air Freight
Air freight expansion
The air cargo market is growing, driven by e-commerce and international trade

Speedbumps up ahead

The Asia Pacific region is tackling acute challenges in terms of capacity constraints and surging demand. In such a scenario, it is imperative that supply chains remain resilient even in the face of obstacles. Some of the challenges in the region are shown below.

  • Pandemic aftershocks: Limited air cargo capacity and equipment shortages 
  • E-commerce boom: High demand for fast, reliable delivery services 
  • Rising costs: Inflation and fuel prices squeeze margins 
  • Global conflicts: Disruptions in sea and air routes due to geopolitical tensions 

A new strategy takes flight

Businesses in Asia Pacific need to adopt a proactive and problem-solving mindset that can mitigate risks and help businesses optimise their supply chain operations. Here are some of the solutions that can be pursued.
Customer Centricity
Resilience through partnerships
Diversify suppliers and improve communication
Fast process
Technology integration
Enhance visibility and efficiency with AI and automation
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Air freight strategy
Use strategic air hubs to manage risks and improve agility

Time to refine your supply chain strategy

Leverage airfreight and technology to navigate disruptions and capitalize on emerging markets. Download our latest Blue Paper that sheds light on the tools needed to master the Asia Pacific logistics game by filling the form below.

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