Expert opinion

How FMCG companies benefit from supply chain visibility

Summary: This has forced FMCG businesses to deal with capacity constraints, container shortages and port congestions in the absence of transparency and predictability in their supply chains.

29 Aug 2022

How FMCG companies benefit from supply chain visibility

The global market has witnessed increased demand volatility in recent years.

This has forced FMCG businesses to deal with capacity constraints, container shortages and port congestions in the absence of transparency and predictability in their supply chains. Unlike in the past, when FMCG companies focused mainly on delivery to stores, supermarkets and wholesalers, today, brands are expected to cater directly to the consumer, often via e-commerce. This calls for a significant revamp of FMCG supply chains, allowing for delivery to local hubs and direct to consumers.

Is end-to-end visibility the solution for your FMCG supply chain? Download the e-book below, to find out.

End to end visibility solutions for your FMCG supply chain

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