During the Covid-19 pandemic, 3 out of every 10 consumers used touchless payment methods.
The best version of omnichannel is retail
This pertains to the ability to sell a product on any channel at any given moment.
Omnichannel in retail is a trend that expanded during 2020. It went from a seller’s promise to a constant requirement and demand from retailers. This represents a considerable challenge for supply chain management in the industry.
Today’s best version of retail exhibits trends that simplify, improve and diversify the buyers’ experience, but at the same time poses a great challenge to inventory management.
How do these trends impact retail inventory management?
Digital purchase and on-site delivery, 24-hour delivery, product selection with delivery on a varied destination, and touchless payment methods are just a few of the trends that enhance the user’s experience, and they all share a single factor: the constant improvement of inventory management.
To achieve this, retailers have invested heavily in technologies to support the implementation of the pertinent processes. However, the center of the operation must focus on management itself.
Ensuring there is never a shortage of a product sold online requires absolute precision, not only at the moment when the offer is tracked, but also in its origin. This way, if a shortage is predicted for any product with medium to high demand, the supply chain will be able to respond in real time and redirect more units to the region that requires them (Hub in transit).
To achieve this, traceability 360º visibility is a requirement for the supply chain, gathering all the providers in a single communications platform.
3 key elements to confront the latest trends in Retail
Moving into the future with Maersk
Aside from having the strongest and most effective infrastructure in Latin America and globally, Maersk has developed the technology in a point where intelligence meets knowledge to integrate the vast information from multiple sources into a single supply chain with a superior solution that provides visibility, control and effective decision-making.
Digital migration is the present and future of integrated logistics that allow a business to adapt and innovate in the face of every opportunity within the evolving retail market.
To learn more about how your supply chain can benefit from digitalization, download our e-book Supply Chain Management in the Digital Age for in-depth knowledge about:
- Inventory management
- Omnichannel solutions
- Sustainable logistics